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BABY BOOMERS 1946 TO 1964
The Baby Boomer generation is responsible for many firsts.
Some of these firsts include the largest population explosion ever experienced
in the United States, the largest number of women entering the work force,
and the increased demand for direct mail products and services. This general
interest list offers a variety selections that focus on the changing needs
of this important generation.
Total Database: 7,007,573
Available Selects: $8/M
17200B Series
17201
|
Foreign Travel
|
126,297 |
17202
|
Domestic Travel
|
701,244 |
17203
|
Health
|
413,030 |
| 17204 |
Music - Oldies
|
113,723 |
17205
|
Food
|
1,318,115 |
17206
|
Wine
|
173,943 |
17207
|
Grandparents |
193,184 |
17208
|
Religion
|
855,632 |
17209
|
Computer Owners
|
2,698,819 |
17210
|
Retirement
|
81,068 |
17211
|
Insurance
|
332,518 |
Terms and Pricing
| List Rental |
$85/M |
| Minimum Order |
5,000 |
CD ROM/Disk
|
$50 |
Pressure Sensitive
|
$10/M |
Run Charges
|
$15/M |
| Telephone Numbers |
$35/M |
Recency Select (3mos)
|
$20/M |
Recency Select (6mos)
|
$15/M |
Recency Select (12mos)
|
$10/M |
| Gender Select |
$8/M |
| Geographic Select |
$8/M |
Key Code
|
$5/M |
| Rush Charge |
$30 |
| E-Mail |
$50 |
| Shipping - 2 day |
$15 |
| Shipping - Overnight |
$30 |
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