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AT THE MOVIES From Garbo to Redford, these individuals are avid movie buffs. Their favorite pastime is going to the movies, renting and buying movies, and responding to movie theatre offers. They spend a minimum of $50 a month watching their favorite movies and are excellent prospects for catalogs, magazines, movie/video clubs, travel, credit cards, and music offers. They are 35% male, 65% female, average age 28, and average income is $50K. Sourced from lifestyle surveys, target these consumers for your next entertainment offer. 100% at Home Address. Total Database: 1,660,762 66400S Series
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