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AMERICA'S WORKING WOMEN
The traditional role of women in many cases now includes holding down a full time job and caring for a family. The America's Working Women list offers women who utilize catalogs and who respond to many direct mail offers to buy goods and services. These busy women are also decision makers regarding the purchase of "big ticket" items.
Total Database: 4,839,282
Available Selects: $8/M
84100B Series
84101
|
Occupation
|
490,953 |
84102
|
Homeowner
|
280,054 |
84103
|
Renter
|
420,081 |
| 84104 |
Head of Household
|
385,074 |
84105
|
Presence of Children
|
525,102 |
84106
|
Ethnicity
|
245,047 |
84107
|
Credit Card Holder (presence or type)
|
595,115 |
84108
|
Donor
|
315,061 |
| 84109 |
Mail Order Buyer
|
502,125 |
84110
|
Survey Responder
|
695,571 |
84111
|
Multi-Mail Order Buyer
|
385,099 |
Terms and Pricing
| List Rental |
$85/M |
| Minimum Order |
5,000 |
CD ROM/Disk
|
$50 |
Income Select
|
$8/M |
Religion Select
|
$8/M |
| Telephone Numbers |
$35/M |
Recency Select (3mos)
|
$20/M |
Recency Select (6mos)
|
$15/M |
Recency Select (12mos)
|
$10/M |
Run Charges
|
$15/M |
| Geographic Select |
$8/M |
Keycoding
|
$5/M |
| E-Mail |
$50 |
| Shipping - 2 day |
$15 |
| Shipping - Overnight |
$30 |
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