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SMALL BUSINESS OWNERS WHO PURCHASED TELE-COACHING, BOOKS AND EDUCATION SERVICES

Inspired by free seminars and public talks, these small business owners sought additional services to help them create the systems that would allow for orderly growth of their business. The focus of these services was to help the owner see that he must establish a system that allowed him to run his business, rather than having the business run his life. They purchased books, subscribed to a distance-learning course, or received scheduled monthly business advice from their own "coach."

Total Database: 54,618
Available Selects: $5/M

10400A Series

10401 Book Buyers ($49 average order size) 43,979
10402 Distance Learning Subs ($200 ave. ord. size) 8,506
10403 Consulting Serv. Subs. ($700 ave. ord. size) 2,133

Terms and Pricing

List Rental $90/M
Minimum Order 3,000
CD Rom/Disk $50
Pressure Sensitive $10/M
Cheshire $5/M
Run Charge $15/M
Telephone Numbers $35/M
Recency Select (3 mos) $20/M
Recency Select (6 mos) $15/M
Recency Select (12 mos) $10/M
Gender Select $5/M
Title Slug/Select $5/M
Keycoding $5/M
Geographic Select $5/M
Rush Charge $30
E-Mail $50
Shipping - 2 day $15
Shipping - Overnight $30
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